Job Description:

This role requires both strategic and tactical skill sets with an eye for numbers, intellectual curiosity, proficiency at problem solving, and a strong command of digital and social media. The candidate must have a proven track record in data-rich analyses and have the ability to convert data into actionable insights and recommendations for our clients.

Job Responsibilities:

Manage all parts of the research project cycle: design research questionnaires; support, document and manage client based projects; collaborate with internal operations on the implementation and management of research programs, including quality assurance; interpret data, write reports, and make actionable recommendations; present findings to account teams and potentially to clients
Showcase results and distribute knowledge in a concise manner
Develop expertise across client verticals to be able to scope and execute analyses that delivers insight that ties back to the business and assists with vertical development
Develop strong working relationships with internal clients and assist in handling client-facing interactions that involve deep education sessions and recaps
Develop deep understanding of all vendors and offerings we leverage to be able to work cross-department to match appropriate research with clients
Innovate methods for measuring the brand impact of new BuzzFeed products, services, and media tactics, especially BuzzFeed’s first-party data suite – Lighthouse
Draft and update internal materials around offerings and training
Work on ad hoc requests as needed

Job Requirements/Qualifications:

A strong understanding of methodology, data & systems from a broad range of research providers, including emerging tools and methods
Expertise in online research, campaign effectiveness, online recruitment, audience measurement, and market research is a must. Prior experience working with vendors such as Kantar Millward Brown, Prodege, DISQO, Dynata, MetrixLab, Brand Metrics, Placed, Nielsen DBE (Vizu), etc.
Experience developing surveys based on specific objectives and in analyzing raw data through the output of survey tools
Ability to take the data beyond the facts to what it means and why we should care
Ability to analyze and translate data-based findings into clear, relevant insights and express those insights with passion and brevity, both visually and verbally
Advanced knowledge of Excel a must. Intermediate PowerPoint or Keynote skills
Proven ability to design, manage and prioritize multiple projects in a fast-paced environment
A proven track record of strong interpersonal skills and successful teamwork and collaboration
Knowledge of native advertising and current trend in the digital marketplace
3-5 years of experience in research and data analysis
Degree in Marketing Research or equivalent experience in statistics, marketing or psychology